BLOG
How to Write an Email that Works
News If you are reading this, you are having one of two issues. People don’t bother to open your emails. or People aren’t reading or taking action on those emails. The good news is that you are not alone. Fortune 500 companies have email marketing teams of developers,...
Two hard lessons about websites inspired by Captain Marvel
Your website is your business in it’s best light. Every piece delivers a message to sell your site to the right audience. How does design impact the message that a site delivers?
read more
Dynamic Learning Project Launches
A new initiative spearheaded by tech giants Ed Tech Team, Google for Education, and Digital Promise looks to increase student engagement in the classroom.
read more
Foundation for Individual Rights in Education Launch New Website
Congratulations to the Foundation for Individual Rights in Education as they launch a new website as part of their 20th anniversary.
read more
Need fresh content ideas? Try a Keyword Gap Analysis
A foundational component of content marketing is a strong blogging strategy.
read more
Returning Visitors – An Old Metric with New Meaning
What analytics should I track? Look at returning visitors rather than bounce rate or time on site to determine the success of digital marketing efforts.
read more
For most businesses, bounce rate is now obsolete
The fact is that for most businesses, bounce rate is a vanity metric and should not be a major indicator of success. Here are three reasons why.
read more
WordPress Rolls Out Controversial Update – What You Need To Know
WordPress 5.0 introduces Gutenberg to a weary audience. Here are some things to know about the latest update for Wordpress.
read more
Is Your Website Mobile-Friendly?
Google decided to prioritize sites that were mobile-friendly and leave those that weren’t at the bottom of the search results.
read more
Happy Thanksgiving from eResources
Happy Thanksgiving from eResourcesThis year, our staff wanted to send a special message to our clients.
read more